Although approximately 19% of the U.S. population lives in rural areas, historically less than 1% of charitable donations are directed to agricultural/rural issues and causes. This has been a consistent statistic for many, many years.
Most donors give based on emotions. Your donation should not be based only on your passion for a cause. Make donations using sound business principles, also. Ask questions: Does the nonprofit have strong leadership? Does the board of directors value the importance of their fiduciary (financial oversight) responsibility? Are they transparent? Are they accomplishing their mission?
As a consultant to agricultural education nonprofits, I want to be sure that the cost of my services results in a good Return on Investment (ROI). The ROI formula is: ROI = (Net Profit / Cost of Investment) x 100. ROI for my clients ranges from 200% to 1200%. In addition to my company’s efforts, my nonprofit clients are involved in fundraising. A fundraising mindset permeates their organizations. The executive directors, Board of Directors and the organizations’ staffs understand that they have an important role in fundraising.
I encourage you to visit my nonprofit clients’ websites. Learn more about what they do and make a donation.
California Foundation for Agriculture in the Classroom
National Agriculture in the Classroom
New Mexico Agriculture in the Classroom
Nutrients for Life Canada
Nutrients for Life Foundation USA